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Diary: Tough contest for Pussy.
New-business directors flicking through Campaign last week will have no doubt been intrigued to see the headline: 'Agencies line up for Pussy.'
No, Cannes hasn't been brought forward by six months, Pussy is in fact an energy drinks brand that (according to its website) is 'irreverent, sophisticated and a pleasure to drink'. But for those agencies keen on being the one that helps shoot Pussy to fame, the …
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