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Iceland - Moulin Blanche.(Brief article)

Campaign

| November 12, 2010 | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

Iceland mums and Jason Donovan do the can-can in Iceland's Christmas campaign by Beta.

Beta recast Iceland customers who audition-ed for the brand's ad campaigns earlier this year, following the decision to adopt customers as the face of Iceland. The ad centres on an elaborate Moulin Rouge-themed Christmas party. Donovan, dressed as a ringmaster, sports high heels and suspenders for the ad's climax. Launching on Sunday 14 …

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