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The CTAM/SCTE mashup.(TRANSLATION PLEASE)(Cable & Telecommunications Association for Marketing)(Society of Cable Telecommunications Engineers)
GOING INTO ANY TRADE SHOW, THERE'S WHAT YOU WANT TO FIND OUT and what you know you'll hear about.
This week's double-feature--the Cable & Telecommunications Association for Marketing Summit, overlapped by the Society of Cable Telecommunications Engineers Cable Tec-Expo--contains tons of both.
What you know you'll hear about: 3DTV. The volume remains cranked up on this latest consumer electronics thrust to emulate the home run that was HDTV.
If you feel like you've heard it all, stop in on "How 3D Sharpens Stories and Brands" at the CTAM Summit, Tuesday at 10:30 a.m. It's a different take on the topic, told by people who are making 3DTV happen on the …
