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The Week: Unilever to scoop Advertiser of the Year gong at Cannes.(Brief article)
Unilever is to be named Advertiser of the Year at the Cannes Lions International Advertising Festival.
Standout campaigns for Unilever brands during the past 12 months have included the 'Love/Hate Party' work for Marmite in the UK, which staged a mock election for those who do and don't like the product. Other Unilever brands include Flora, Wall's ice-cream and Persil.
Terry Savage, the Cannes Lions International Advertising Festival chairman, said: 'Over the years, Unilever's marketing has been renowned for embracing the creativity and innovation that has driven the powerful work that its agencies have produced.'
Keith …
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