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Adwatch 21.04.10.(television commercials rankings)(Statistical table)

Marketing

| April 21, 2010 | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

Marketing's unique weekly analysis of advertisement recall in association with tns.

Q: Which of the following TV commercials do you remember seeing
recently?
    14.04   Brand                   Agency/TV buyer                    %
1     (-)   Moneysupermarket.com    MCBD/MediaCom                     51
2     (-)   McDonald's              Leo Burnett/OMD UK                47
3     (-)   KFC                     Bartle Bogle Hegarty/
                                    Walker Media                      46
4=    (7)   Asda                    Saatchi & Saatchi/Carat           45
4=    (-)   Danone Activia          RKCR Y&R/Mediadge:cia             45
6=   (13) … 
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