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World of 'Wonder': $210 mil for Burton's 'Alice' update.(Alice in Wonderland)(Statistical data)

Daily Variety

| March 08, 2010 | Stewart, Andrew | COPYRIGHT 2009 Reed Business Information, Inc. (US). (Hide copyright information)Copyright

Disney's 3D "Alice in Wonderland" went on a worldwide adventure with an estimated $210.3 million, including domestic earnings of $116.3 million at 3,728 playdates. The Tim Burton pic became the highest-grossing first-quarter opener and scored the all-time highest three-day, nonholiday bow for a nonsequel film in the U.S.

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Overseas, "Alice" earned $94 million at 5,600 screens in some 40 territories, repping about 60% of the international market.

The 3D fantasy screened at 2,063 3D-equipped locations domestically with an additional 188 Imax locations, totalling approximately 65% of the film's total domestic screens.

Playing second fiddle to "Alice" was the frame's other wide release, Overture's "Brooklyn's Finest," exceeding expectations with an estimated $13.5 million at 1,936 screens. Pic walks its beat just a week after the studio launched its horror remake "The Crazies," which grossed $7 million at 2,479 engagements In its soph sesh.

Overture benefited from strategic counter-programming, launching the R-rated "Brooklyn's Finest" opposite the family-friendly "Alice."

Tracking for "Finest" was strongest in urban areas, including New York, Philadelphia and …

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