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Orra, a diamond retailer, plans to expand its retail chain, Diamond Destination, to tier III cities by launching five new stores a year during 2009-2014. Each outlet would entail an average investment of Rs10 crore. The new stores will come up in cities like Nashik, Rajkot, Amritsar and Ludhiana. Orra has also announced its foray into the gold jewellery segment with the launch of …