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Latin American television discovers the best ad talent right here in South Florida
Child-like imagination topped the checklist when executives at Nickelodeon Latin America in Miami Beach went shopping around for an advertising firm to design brochures and magazine ads geared toward cable television companies south of the border.
After reviewing the work of several larger agencies earlier this year, Nickelodeon's marketing team settled on Hale & Co., a small outfit located just across Biscayne Bay in Miami. President James Hale and his design team soon came through with masks portraying characters on the network's hit animation series, Rugrats.
The cardboard …