Differentiation and product performance are key strategies in the promising engineering plastics market in Latin America, finds Frost & Sullivan.

Sustained growth in the industrial sector and the growing utilization of high-performance plastics in some applications are the major factors driving the Latin American engineering plastics market. Plastics are cost-effective, versatile, and lighter than competing materials, which can result in cost savings in many applications, particularly automotive parts. While the economic downturn and rising raw material prices challenge the market, new application avenues, advancing technology, and new entrants bolster growth. Differentiating the product offering and providing optimised performance are the two major focus areas for participants in this space. New analysis from Frost & …