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Variable-data printing highlights On Demand: Agfa, IBM-Archetype, Scitex in news. (Industry Trend or Event)
Customized printing of documents reached another plateau last week as it played the starring role at the annual On Demand show in New York. At an event generally known for bringing out the fastest and best printers money can buy, the top highlights this year were in the area of software for customizing documents.
Among the companies giving top billing to variable-data printing were Agfa and Scitex. But the "sleeper" may have been Archetype, where some old technology is getting a new lease on life through a deal with IBM.
IBM teams with Archetype. In perhaps the most intriguing development, a piece of technology that can be traced back at least to the 1980s may finally be getting its due. It is a flexible text formatting engine developed by Archetype (now …
