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The participants of iCentre's ThiNK BIG Business Plan Competition 2009/2010 had an opportunity to improve and boost their executive summary writing skills, prior to the contest's submission date, with help from an established speaker of Singapore's NUS Enterprise during the THiNK BIG Entrepreneur Workshop programme held yesterday at the iCentre in Berakas.
The speaker, Michael Reyes, said that an executive summary is the most important part of a business plan to the investor or banker.
"Most upcoming entrepreneurs underestimate its importance and usually muddle through the executive summary. Many fail to realise that a potential investor or banker will only decide to …