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Anya Hindmarch Gets To Know China.

WWD

| May 20, 2008 | Movius, Lisa | COPYRIGHT 1999 Fairchild Publications, Inc. (Hide copyright information)Copyright

Byline: Lisa Movius

Anya Hindmarch Gets to Know China

SHANGHAI

China launches a national ban on plastic bags on June 1, but that impending transition had nothing to do with Anya Hindmarch's recent visits to Shanghai and Beijing.

"Our timing had nothing to do with [the upcoming ban]. I came to see the country and the shops, and hold press conferences, but it has been lovely to get to know the customers here," explained the designer, best known for her I Am Not a Plastic Bag handbag phenomenon.

Hindmarch opened a store in Beijing in May 2007 and a second store in Shanghai two months ago. "It's gob smacking, the potential here," she …

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