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Bird the word for prod'n herd. (DirecTV's original-programming deal with Action Adventure Network)
With 3 million subscribers and counting, U.S. sat-caster DirecTV is starting to think big. Very big. DirecTV has become the first domestic direct broadcast satellite TV provider to take the plunge into original series programming with a pay-per-view twist.
Hughes Electronics-owned DirecTV has struck a deal with Action Adventure Network (AAN), a new production entity comprising Telescene Film Group, Richmel Prods. and Goodman/Rosen Prods., to produce original telefilms and series to be offered exclusively by DirecTV as pay-per-view titles. And while many may question the ultimate success of the deal, few can deny it reflects the burgeoning opportunity satcasters offer the TV production community.
The AAN partners already have inked production …
