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With many airlines cutting back on their schedules, Israel is in the enviable position of having had its airlift increased in recent months.
BMI, buoyed by the success of its Heathrow-Tel Aviv service in 2008, launched a second daily flight in March, and now operates a daily morning and evening service.
BMI has also introduced wide-bodied Airbus A330 on the route, with fully flatbeds with 82in of legroom in business class. The old business-class seats have been transferred to a revamped Premium Economy with 50in of legroom. Full-fare business-class passengers can now use a chauffeur service, free of charge, at both ends and on both legs, and a dedicated Premium Economy check-in is available at Heathrow.
El Al has launched a daily service from Luton to Tel Aviv, bringing its daily services to Tel Aviv to three. Conveniently, the Luton flight will connect with an internal ongoing flight from Tel Aviv to Eilat.
And on May 21, Jet 2 began operating a new weekly service from Manchester to Tel Aviv, with plans to make the service twice weekly from October (departing Sundays and Thursdays). Flights lead in at [pounds sterling]71 one way, including taxes,
Another growth area is specialist 'Holyland' tours, which attract a variety of clients from pilgrims to history fans. Leger Holidays has added its first such tour, with departures in October and May.
Leger head of retail sales Ashley Dellow said: "The Highlights of the Holyland tour provides a fantastic opportunity for people to explore ...