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Our latest tests show that toilet paper made of recycled ingredients could help you save money as well as the planet. At just 8 cents per 100 sheets, Marcal's Small Steps was among the least costly, recycled or not. But don't expect top strength or softness.
When we did a full report on toilet paper (see May 2009, page 44), our sensory panel found that all three recycled products in the test scored only mediocre for softness. But those products were reformulated before publication, so we did not include them in the Ratings. Instead, we did a follow-up on their successors. Marcal's Small Steps, a two-ply paper, is the softer, reformulated version of the Marcal 1000 and Marcal Sunrise.
We also tested Seventh Generation, another 100 percent recycled product that was similarly reformulated for softness. Overall, its scores were similar to Marcal's, and it costs a lot more at 21 cents per 100 sheets.
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These greener rolls broke apart quickly in our disintegration tests, in which we immerse sheets of paper in swirling water. That's ...