AccessMyLibrary provides FREE access to millions of articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
It's a tough market, but suppliers willing to move beyond their traditional customer base can reap the rewards, discovers Nosmot Gbadamosi.
For narrow web manufacturers, pushing out into new markets could be the perfect way of keeping their head above water. It's still a tough market, but for those manufacturers prepared to move out of their traditional comfort zone there could be plentiful rewards, according to Paul Briggs, sales director for Europe at Mark Andy UK, who confirms that marketing of narrow web machines has expanded outside its core customer base. 'We endeavour to attract new customers from many market sectors, including security, printed electronics and …