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Editorial: More to IPA president than meets the eye.(Editorial)(Brief article)

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| May 01, 2009 | COPYRIGHT 2009 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The IPA presidency? Judging by his inaugural speech last week, Rory Sutherland would be equally at home doing Live At The Apollo.

Beneath the gags, however, lie some serious thoughts about the industry putting a stop to damaging turf wars and uniting to solve problems on its clients' behalf. ...

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