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The Week: Media News - Philips signs Factory deal.(Philips Consumer Lifestyle)(The Factory on Eurosport)(Brief article)

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| May 01, 2009 | COPYRIGHT 2009 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Philips Consumer Lifestyle has signed a deal to make a second series of its ad-funded TV programme The Factory on Eurosport. The move is part of Philips' strategy to leverage its sponsorship of the AT&T ...

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