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The Walt Disney Co. (Asia Pacific) and Hong Kong Disneyland Resort recently announced their renewed partnership with Visa.
Under the renewal, Visa will continue to be the "official card of Hong Kong Disneyland Resort."
It also covers other businesses, including Studio Entertainment (Walt Disney Pictures, Walt Disney Music Group, Disney Theatrical Productions), Disney Interactive Media Group and Disney Consumer Products.
This will allow Visa to have the exclusive right to first negotiations on sponsorship, promotional and marketing opportunities that involve Disney-branded initiatives.
The deal will cover Asia Pacific (excluding Japan) and …