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DIGITAL: `Digital drives how we listen to music'.
Quickfire Cory Ondrejka
FRESH FROM ANNOUNCING that digital will no longer operate as a standalone digital unit, EMI Music has promoted Cory Ondrejka to the role of EVP of digital marketing. He replaces president of digital and COO new media Douglas Merrill, who exits the company after 11 months. Music Week speaks to Ondrejka about his priorities and where he thinks digital can move next.
What are your priority issues as you take on your new role?
My priority is to help artists connect with fans via digital platforms. One big opportunity is to develop a greater understanding of what makes consumers tick, anywhere in the world, and at any time. I'm not talking about demographics; I'm referring to attitudes and emotions. We'll use these insights to experiment and to develop creative new ways to help our artists connect with their fans, and vice versa.
Digital now makes up 20% of EMI's revenues. What have been the key drivers?
More and more, digital drives how consumers interact with, listen to and discover music. Naturally, we've put an increasing amount of resources and attention on reaching fans where they are: in the digital realm. EMI specifically led by going DRM-free which got a positive fan response but has also opened up the doors to new opportunities for our artists and other partners as well.
Digital dominates single sales; what are you doing to push digital album sales?
- MOVES: EMI Music.(appointment of Cory Ondrejka)(Brief article)
- Magazine article from: New Media Age June 19, 2008 700+ words
EMI Music has appointed Cory Ondrejka as senior VP of digital strategy, a newly created position to drive EMI Music's digital business. He joins from Linden Lab...
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- Magazine article from: PC Magazine Online March 24, 2009 700+ words
...Kylie Minogue and Beatles catalog, said it has promoted Cory Ondrejka to a newly created role of executive vice president of digital...buy CDs and many retail outlets have closed down. Many music fans now download or stream songs on their computers, mobile phones...
- Linden Lab Shines New Light on Second Life With Acquisition Of Technology From...
- Press release article from: Business Wire May 21, 2007 700+ words
...available for PCs, with a Mac version to follow. "This is a great example of the benefits of an open-source model," said Cory Ondrejka, CTO of Linden Lab. "Our core development team is tightly focused on improving the Second Life experience in terms of...
- Wiley publishes book on Second Life.(books to check out: JOB-RELATED...
- Magazine article from: Computers in Libraries April 1, 2007 700+ words
...470-09608-6, 352 pp., $34.99) by Michael Rymaszewski, Wagner James Au, Mark Wallace, Catherine Winters, Cory Ondrejka, and Benjamin Batstone-Cunningham. It also includes a foreword by Philip Rosedale, founder and CEO of Linden Lab. Second...
- Linden Lab To Open Source Second Life Software.
- Press release article from: Business Wire January 8, 2007 700+ words
...decide to open source our code, it is entirely in keeping with the community-creation approach of Second Life," said Cory Ondrejka, CTO of Linden Lab. "Second Life has the most creative and talented group of users ever assembled and it is time to allow...
- Life or something like it: in the online game Second Life, players can choose a...
- Magazine article from: Computer Graphics World Moltenbrey, Karen July 1, 2004 700+ words
...explore, and socialize, notes Harper. "Everything in the world is made by the users, or residents, in real time," says Cory Ondrejka, vice president of product development. "All the content is streamed in real time over a broadband connection, so it...
- ISAC Announces Accelerating Change 2004: Physical Space, Virtual Space, and...
- Press release article from: Business Wire October 27, 2004 700+ words
...Persuasive Technology Lab, Stanford University; --Gordon Bell, Project Director, MyLifeBits, Microsoft BARC; --Cory Ondrejka, VP of Product Development, Linden Lab/Second Life. There will be 42+ world-class speakers, 3 awesome debates...
- Third Annual State of Play Conference on Law and Virtual Worlds to Examine...
- Press release article from: Business Wire August 18, 2005 700+ words
...Yale Law School -- Berkman Center for Internet & Society, Harvard Law School. SCHEDULED SPEAKERS INCLUDE: -- Cory Ondrejka, Vice President of Product Development, Linden Lab (creators of Second Life) -- Raph Koster, Chief Creative Officer...
- Linden Lab Names Joe Miller Vice President of Platform and Technology...
- Press release article from: PR Newswire May 8, 2006 700+ words
...under four months, Second Life's population boom is extending the geography and capabilities of the virtual world," said Cory Ondrejka, Chief Technical Officer of Linden Lab. "Joe's deep experience in product development and interactive technologies will...
- Second Life gets a Bay State boost.
- News wire article from: Boston Globe (Boston, MA) Bray, Hiawatha May 21, 2007 700+ words
...flight simulators. Financial details of the deal were not disclosed. "These guys are really pretty fantastic," said Cory Ondrejka, chief technology officer of Linden Lab. "They make things beautiful." Second Life is an Internet-based community...
