AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.

Low-cost brokers score high in service.(Survey)

Consumer Reports

| May 01, 2009 | COPYRIGHT 2009 Consumers Union of the United States, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

DISCOUNT BROKERS did a better job shepherding their clients through the stock market upheaval of the past year than did traditional investment banks such as Merrill Lynch, according to a Consumer Reports National Research Center survey of almost 9,000 online subscribers.

Though half of our survey respondents said their investment portfolios plummeted, most were relatively happy with the level of service and advice they received. But generally those who used discount brokers were considerably more satisfied than clients of pricier, full-service firms.

Topping the list in overall satisfaction was USAA, available only to current and former military personnel and their families. Mutual-fund company Vanguard followed closely in the rankings. Bigger brokerages, such as Merrill Lynch and Ameriprise, placed lower in our Ratings.

Advice and service

Yet even among discount brokers there were some problems. E-Trade clients reported a higher number of phone-service problems and said they were unable to find information on the company's Web site 35 percent of the time. E-Trade, Scottrade, and TD Ameritrade were among the lower-rated companies for advice. That isn't surprising because they're barebones discounters most suitable for investors who make their own decisions.

The type of broker you use depends largely on how you invest. If you follow our long-standing advice and invest regularly in a diversified portfolio of index stock and bond funds, which can help you weather volatility in the market, pick a company that sells a range of low-cost funds tracking domestic and foreign stock indexes, such as Vanguard, Fidelity, or T. Rowe Price. That way you won't pay a commission every time you buy shares. Some discount brokers offer no-fee funds, but they might be limited to that company's funds or those in a preferred network. For example, you'll pay $50 to buy a Vanguard or T. Rowe Price fund in a Charles ...

Related articles from newspapers, magazines, journals, and more
LOWER COMMISSIONS NOT ONLY FACTOR IN SWITCHING TO USE DISCOUNT BROKERS
Newspaper article from: The Journal Record LAWRENCE J. DEMARIA, NY TIMES May 11, 1988 700+ words
...should also be aware that some discount brokers have been trying to expand their...financial supermarket'' like Merrill Lynch or Dean Witter Reynolds proud...a Merrill Lynch.'' Several discount brokers have been upgrading their phone...
DCR RATES MERRILL LYNCH & CO., INC.'S 100 MILLION POUNDS STERLING FLOATING RATE...
Press release article from: PR Newswire May 17, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
DCR RATES MERRILL LYNCH & CO., INC.'S $350 MILLION SENIOR NOTE OFFERING 'AA-'
Press release article from: PR Newswire May 10, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
DCR RATES MERRILL LYNCH & CO., INC.'S SWISS FRANC 100 MILLION PUBLIC BONDS 'AA-'
Press release article from: PR Newswire May 30, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
DCR RATES MERRILL LYNCH & CO., INC.'S $200 MILLION EURONOTE OFFERING 'AA-'
Press release article from: PR Newswire March 12, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
DCR RATES MERRILL LYNCH & CO. INC.'S $45 MILLION OFFERING OF EQUITY...
Press release article from: PR Newswire February 7, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
DCR RATES MERRILL LYNCH & CO., INC.'S $300 MILLION SENIOR NOTE OFFERING 'AA-'
Press release article from: PR Newswire March 27, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
DCR RATES MERRILL LYNCH & CO., INC.'S $250 MILLION SENIOR NOTE OFFERING 'AA-'
Press release article from: PR Newswire February 27, 1996 700+ words
...DCR's rating reflects Merrill Lynch's high level of profitability...through industry cycles. Merrill Lynch is uniquely positioned as...competition from banks, discount brokers and others. Merrill Lynch reported that the firm retained...
For more facts and information, see all results
©2009 Gale, a part of Cengage Learning. All rights reserved.
About us | FAQs | Contact us | Privacy policy | Terms and conditions
Other Gale sites: Encyclopedia.com | HighBeam Research | Acquire Content | Books & Authors | Goliath | MovieRetriever | Smart QandA