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<a href="http://www.accessmylibrary.com/article-1G1-194996311/week-media-news-tesco.html" title="Facts and information about The Week: Media news - Tesco ditches in-store TV.(Brief article)">The Week: Media news - Tesco ditches in-store TV.(Brief article)</a>
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The Week: Media news - Tesco ditches in-store TV.(Brief article)
Tesco is scrapping its in-store TV network, five years after the service was unveiled to claims that it would revolutionise retail marketing.
The supermarket claims the decision was taken because of 'outdated and energy-inefficient' equipment, but it is believed that the Tesco Screens service was failing to generate significant profit. The decision comes three years after ...
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