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"Location, location, location."
It's what you always hear when inquiring about successful business advice. Sure, it sounds simple and is repeated so often, it must be true, right? In seven years of business, The Party Supply House in Las Vegas, NV, has had only two locations. The original location in a strip mall and their present site right across the street. What difference could moving to the other side of the road make? It may seem like a small step to take, but crossing the street for owners Amy and Tom Straub has greatly contributed to the success of their business.
The story of their beginning is like many others. Amy's professional background in all facets of the restaurant business coupled with Tom's experience in hotel management provided the necessary business skills and the desire to create something of their own. They began looking for opportunities to run their own business and even considered a bagel store franchise. It was not until they thought of a party store that their interest was piqued. "We didn't know the business when we started so we considered lowering our risk with …