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Allen mixtape offered.

Music Week

| February 07, 2009 | COPYRIGHT 2009 CMP Information Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

PARLOPHONE IS GIVING AWAY A SEVEN-MINUTE LILY ALLEN "MINI-MIX" MP3 featuring segments of tracks from her second album It's Not Me, It's You, ahead of its February 9 release date.

The promotion, in which the record company is partnering with the likes of The Sun, MSN and NME, is being used as a means of data capture, with downloaders having to enter personal details such as age, postcode, email address and mobile number to unlock the mix.

Before the release of her debut album Alright, Still in 2006, Allen was a prolific compiler of mixtapes. Parlophone sees this download as a continuation of that spirit, slotting alongside similar efforts by Kylie Minogue and the Pet Shop Boys.

Parlophone digital director Dan Duncombe ...

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