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When is a motivational incentive a kickback? If a doctor gave a Medicare patient a "motivational incentive" to return for another visit, that would be classified as a kickback and the doctor could have to pay monetary penalties. So an (unnamed) treatment program that uses motivational incentives in its treatment of patients insured under the federal healthcare program asked the government if it was within the law. On Oct. 2, the Office of the Inspector General (OIG) of the Department of Health and Human Services posted its …