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The Week: Advertising reviews - Debenhams calls ad pitch.(advertising)(Brief article)

Campaign

| January 09, 2009 | COPYRIGHT 2009 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Debenhams has called a pitch for its pounds 15 million UK advertising account after the incumbent, Miles Calcraft Briginshaw Duffy, resigned the business to pitch for the pounds 20 million John Lewis account. MCBD originally made the John Lewis shortlist alongside the incumbent, Lowe London, and Adam & Eve. Lowe later decided to pull out of the pitch.

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