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Nestea calls global advertising review.
Nestea has kicked off a pitch for its global advertising account, and has invited McCann Erickson, Ogilvy Group and Wieden & Kennedy to pitch for the business.
The pitch, which is being run out of Nestea's head office in Zurich, begins with strategic presentations this month, followed by a creative pitch at the end of February.
Beverage Partners Worldwide, the joint venture between The Coca-Cola Company and Nestle, which distributes Nestea globally, is handling the process.
The successful agency will take responsibility for developing a global ad campaign for the ...
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