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XEROX. Paper-saving ink.

Financial Mail

| December 12, 2008 | COPYRIGHT 2001 Johnnic Communications. (Hide copyright information)Copyright

Byline: Duncan McLeod

XEROX Paper-saving ink The paperless office is far from being achieved despite the growth of digital media, e-mail, e-books and the Web.

However, ways of reducing paper use have to be found not only to save the environment but to help companies cut costs, says Ursula Burns, the president of Xerox, best known for its printers and photocopiers. Burns says paper use continues to grow because people just like it. It's easy to manipulate and manage. It's also relatively ubiquitous and cheap. Xerox is preparing for a world where paper is used much less. This is not only because we're interested in cutting down fewer trees but because …

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