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ANALYSIS: No crunch on charity.
With the BBC's latest Children In Need appeal raising upwards of #20m, and the X Factor Finalists' remake of Mariah Carey's Hero dashing past the 600,000 sales mark to become the first platinum single of 2008, charity has so far survived the credit crunch.
Children In Need will doubtless raise even more money than has thus far been pledged - it always does - not least because of the official Children In Need single for 2008, which pairs McFly's own Do Ya with their cover of Stay With Me, the old Rod Stewart & The Faces hit.
The release of Do Ya/Stay With Me last Monday came just a few days before the 24th anniversary of the record that opened the floodgates for charity records - Band Aid's Do They Know It's Christmas.
The pioneering song, penned by Bob Geldof and Midge Ure to generate funds to fight the famine in Ethiopia, certainly provided the template for future charity releases and set a sales benchmark but was not the first.
George Harrison, for example, released not only a single, Bangladesh, to benefit the breakaway nation in 1971, but also put together a concert and a charity album, both entitled The Concert For Bangladesh.
By 1977, The Philadelphia International Allstars - a phenomenal aggregation of R&B talent from Kenny Gamble and Leon Huff's Philadelphia International label - were singing Let's Clean Up The Ghetto, and donating their royalties for doing so to various inner city relief projects.
And two years later The Bee Gees' Too Much Heaven and Abba's Chiquitita were both gifted to the United Nations' children's fund, UNICEF.
- Is Band Aid past its best?
- News wire article from: Europe Intelligence Wire November 17, 2004 700+ words
...Byline: SHARON GRIFFITHS HOORAY for Band Aid. Bound to be the Christmas number...But 20 years on from the first Band Aid single, why should Bob Geldof...worrying about his pension. And Comic Relief - all red noses and big hair...
- Young, gifted and broke. (Fight For Sight, Breakthrough, charitable...
- Magazine article from: Marketing Gourlay, Candy Sambrook, Clare May 9, 1991 700+ words
...already faces. A new charity registers with the Charity Commission every 30 minutes. High profile causes like Band Aid, Comic Relief and Children in Need bring in new money, but they also draw cash from established charities. To succeed in...
- Mattel Offers Students Some Comic Relief With the First College UNO-Thon
- Press release article from: PR Newswire August 6, 1997 700+ words
...The UNO-Thon will raise money for Comic Relief, a non-profit organization caring...free comedy festival featuring a major Comic Relief headliner as well as other local comedians...Angeles to attend the live performance of Comic Relief '98. To commemorate the eleventh anniversary...
- Marketing Mole: We'll Call You - Comic Relief.
- Magazine article from: Marketing March 11, 2009 700+ words
...ready to help a good cause, we were keen to get involved in Comic Relief, but had the unfunny phone-in scandal of past years been put to bed? Comic Relief Good morning, Comic Relief. Mktg Hi, I'd like to do a charity event this year...
- Jockey Donates 250,000 T-Shirts to Comic Relief 2006 Benefiting Families...
- Press release article from: PR Newswire November 16, 2006 700+ words
...million to support the live broadcast Comic Relief 2006 concert helping families affected...donation of $30 will receive a free Jockey Comic Relief 2006 t-shirt. In times of need...The partnership between Jockey and Comic Relief 2006 combines Jockey's quest to...
- Cause-related marketing: Red nose returns.(fundraising event run by charity...
- Magazine article from: Marketing Gray, Robert March 9, 2005 700+ words
...Nose Day takes place this week and both Comic Relief and its commercial partners are celebrating...This year marks the 20th anniversary of Comic Relief, the charity responsible for the biennial...raft of commercial partners attached to Comic Relief, it is crucial that the ...
- PROFILE - MARTIN GILL: Digital donator.(Comic Relief)
- Magazine article from: New Media Age February 22, 2007 700+ words
As Red Nose Day edges closer, Comic Relief's head of new media Martin Gill tells...comedians on the night of 16 March, Comic Relief head of new media Martin Gill is expecting...sheer volumes involved, in 2005 the Comic Relief website alone took over #4m in online...
- Carrenza help Comic Relief develop Tech Strategy for 2009; Technical partners...
- Press release article from: M2 Presswire March 12, 2009 700+ words
...March 2009-Carrenza: Carrenza help Comic Relief develop Tech Strategy for 2009; Technical...COMMUNICATIONS LTD RDATE:12032009 London -- Comic Relief has selected Cloud Computing specialist...new generation of hosting platform for Comic Relief that matched their strategic business...
- 'Slickers,' comic relief tie-in yields large consumer response. (New Line Home...
- Magazine article from: Video Business Fitzpatrick, Eileen May 22, 1992 700+ words
...City Slickers tie-in promotion with Comic Relief indicate that consumers not only have...promotion included a three-minute spot for Comic Relief and a 900 number on City Slickers tapes...first-prize winner receives a trip to Comic Relief '92 in Los Angeles. Proceeds of the...
- Sold to the Person in the Red Nose on Cisco TelePresence; Cisco Holds First...
- Press release article from: M2 Presswire March 11, 2009 700+ words
...Holds First 'Virtual Auction' for Comic Relief with Christie's leading proceedings...many more. - Cisco fundraising for Comic Relief started in January with events such...company is providing technology to support Comic Relief's online fundraising activities...