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Logo spells it out for legal MP3.
Seven of the largest music retailers in the UK are backing a new "MP3 compatible" logo from the Entertainment Retailers Association, which is designed to build consumer awareness about the compatibility of the format.
7digital.com, Digitalstores.co.uk, HMV.com, Play.com, Tescodigital.com, Tunetribe.com as well as Woolworthsdownload.co.uk will all use the new logo on their sites to indicate to consumers that MP3 downloads will play on all digital music players. The logo, which was created by ERA's digital arm, is also intended to help consumers identify legal sites.
ERA Digital chairman and Digitalstores.co.uk CEO Russel Coultart says that 2008 has been "the breakthrough year for legal MP3 downloads". "We now want to take the message out to music fans that they can legally buy downloads which are not locked to specific ...
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