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New Vision (Uganda)

| October 30, 2008 | COPYRIGHT 2008 AllAfrica Global Media. (Hide copyright information)Copyright

Entrepreneur Peter Njawuzi has started packing a soft drink made from millet flour.

The drink Obushera, is popular in western Uganda and has been drank there for generations. Mostly consumed at home there has been some crude commercialization of the drink with it being sold out of jerry cans at local markets. Adopting canning technology, usually associated with foreign soft drinks and beers, Njawuzi has taken the commercialisation of the drinks marketing to a new level.

Njauwuzi's plant started producing the drink four months ago and currently churns out 12,000 cans a day and is overwhelmed by the demand for the drink.

The company Multiline …

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