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Ambassador role for Grainge.
The Government is calling on Lucian Grainge to help shape its thinking - as well as the global creative economy.
The Universal Music Group International chairman and CEO has been appointed as an "ambassador" alongside a number of other very high- profile businessmen. The group are expected to meet for the first time in Liverpool next month to agree on the biggest challenges and opportunities facing the global creative industries and also to set the agenda for a major new forum that is being planned for next year.
The move is one of the first responses from February's Creative Britain joint departmental document from the DCMS, Department for Business Enterprise and Regulatory Reform and Department for Innovation Universities and Skills, which, in its bid to promote the UK as the world's creative hub, promised to initiate a conference for world leaders in this sector.
Grainge has been hand-picked by Culture Secretary Andy Burnham and will work alongside an influential international panel that has been tasked to set the agenda for the inaugural Creativity & Business International Network (C&binet) next autumn. This is designed to bring together people from around the world with the power to shape the future of a global creative economy.
Grainge and his fellow ambassadors, who so far include Lionhead Studios managing director Peter ...
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