from BUSINESS LINE, March 11, 2007 New Delhi, March 10 - Franchising is the order of the day. It is a key element of any growing economy. The retail revolution has brought many brands to India and the franchising industry provides it the required resources to expand in a vast country such as this.
That was the point emphasised by the speakers at the Indian Franchising Summit here organised by the business opportunity magazine Franchise Plus, in tie-up with the Franchising Association of India.
Though the franchising industry is not new to India, it accounts for only two per cent of the total organised retail market against 50 per cent in the US.