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W&K poaches Cole from Santo London.(appointment of Martin Cole at Wieden and Kennedy Inc.)(Brief article)
Martin Cole, the founding partner of Santo London, has been poached by Wieden & Kennedy to take the role of planning director.
Cole's move comes just six months after he launched the London outpost of the WPP-backed Argentinian agency.
Cole replaces Stuart Smith, who left Wieden & Kennedy in August to join Google's New York-based creative agency, Google Creative Lab, as its planning director.
Cole's departure leaves Pablo Minces, Santo's creative director, at the helm of the London office, but a replacement ...
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