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The World: Hamburg - TBWA\Germany scoops global Merck briefs.(Merck & Company Inc.)(Brief article)

Campaign

| September 05, 2008 | COPYRIGHT 2008 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

The global pharmaceutical and chemical company Merck has appointed TBWA\Germany to handle three of its consumer healthcare brands.

TBWA will be handling global communications for the Nasivin, Femibon and Flexagil brands, after a competitive pitch against undisclosed agencies The first campaigns are due to be released in 2009.

Petra Meyer, the vice-president of ...

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