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Carlson Marketing has hired Piggy Lines, the creative director at DLKW Dialogue, as its executive creative director.
He will take up his new role at the beginning of October, reporting to the managing director, John Hiney.
Scott Bedford, the agency's digital creative director, who recently joined from Syzygy, and Mark Attrill, the existing creative director, will report to him, as will the rest of the 20-strong creative department.
Lines will be responsible for creative across all Carlson clients, which include Hyundai, Royal Bank of Scotland, Coca-Cola and Transport for London, which the agency was awarded in July.
Lines has been a creative director at DLKW since November 2005, ...