Wireless would grow if pricing changed, fell. (wireless telephone pricing policy)

Cellular telecommunications in the United States becomes a teenager this October, and its recent growth is impressive: $24 billion invested ($5.4 billion of which was made in 1995); annual revenues of $19 billion and growing; 300,000 new jobs; 34 million subscribers (9.6 million were added last year) averaging $51 a month for service (down from $96 in 1987).

Although this success is staggering, cellular's best years are still ahead. Indeed. U.S. wireless is probably on the verge of a major market breakthrough. For example, when the price of a service constitutes only 2% of the average monthly household income, it generally reaches 50% or more of those homes. Wireless, at $51 per …