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The Week: Digital reviews Cheestrings seeks agency.(Brief article)

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| August 01, 2008 | COPYRIGHT 2008 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Kerry Foods is searching for a digital agency for its Cheestrings brand in the UK.

The pitch is being conducted through AAR as part of the company's ongoing attempts to reverse consumer misconceptions of Cheestrings and highlight its nutritional credentials. ...

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