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Royal Palaces in pounds 2m media review.(Historic Royal Palaces)(AAR)(Brief article)
Historic Royal Palaces has called a review of its pounds 2 million media planning and buying account through the AAR.
The charitable trust's incumbent is the Publicis-owned Starcom, which won the brief in 2002 from Media Options without a pitch.
Historic Royal Palaces markets the Tower of London, Hampton Court, Kew Palace and the Kensington Palace State Apartments.
The trust currently handles its advertising in-house, with the majority of its media spend concentrated on outdoor work.
Historic ...
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