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Diary: On the QT ..(Brief article)
There was so much back-slapping going on after the global DM pitch for British Airways that Diary wouldn't be surprised if the folks at OgilvyOne (which netted the business) were in need of a trip to the chiropractor.
Not only were they showered with praise and presented with a plane-shaped cake by the airline, they even received the congratulations of their competitors, with Jonathan Harman, the president of EMEA at Carlson, sending them a gigantic bunch of flowers. To cushion the blow of defeat, Carlson and WWAV Rapp Collins, which also competed for the account, were each given a case of wine from BA. No doubt to drown their sorrows with ...
Agencies beware: for a while now, there has been a threat to the integrity of your advertising prowling the streets of Soho. Although this latest critic of adland is less vocal than your average lobbyist, his violent methods have earned him the moniker 'The Decapitator'. And his latest victim is Sex and the City's Sarah ...
- Bartle Bogle's Gallop.(News)(Cindy Gallop as chief marketing officer at Bartle...
- Magazine article from: Advertising Age Sanders, Lisa September 20, 2004 700+ words
...Big Apple outpost of London-based Bartle Bogle Hegarty, Cindy Gallop has cemented...York foundation board-has helped put Bartle Bogle, New York, on the proverbial map...Gallop will hold the title of chairman of Bartle Bogle, New York, as well as chief marketing...
- BBH beats up on bigs with $400 million week; Snatches majority of Unilever...
- Magazine article from: Advertising Age October 17, 2005 700+ words
...with the five-and-a-half office Bartle Bogle Hegarty snagging $400 million in global...it seems not all marketers agree. Bartle Bogle picked up the $90 million British Airways...networks more than 10 times bigger, Bartle Bogle is an awkward size and is approaching...
- Unilever, BA work pushes BBH to top; Marketers go for shop's new international...
- Magazine article from: Advertising Age Hall, Emma Wentz, Laurel January 9, 2006 700+ words
...and LAUREL WENTZ [London] soon after Bartle Bogle Hegarty opened, Chief Executive Nigel...these days, everyone wants to be like Bartle Bogle Hegarty, which in 2005 won major pitches...and now the focus is on Asia, where Bartle Bogle has grown from one office to three in...
- Bartle Bogle wins Ericsson ; Agency beat incumbent Y&R and others for $100...
- Magazine article from: Advertising Age Linnett, Richard Elkin, Tobi January 29, 2001 700+ words
Bartle Bogle Hegarty has won Ericsson's $100 million...London. Executives at Ericsson and Bartle Bogle declined to confirm the decision. The...Ericsson business will be handled out of Bartle Bogle's London, New York and Singapore...
- Account Moves: Bartle Bogle tapped to cure Levi's blues; Jeansmaker tries to...
- Magazine article from: Advertising Age Cuneo, Alice Z. January 14, 2002 700+ words
...66 million U.S. jeans account to Bartle Bogle Hegarty, New York, from TBWA/Chiat...there had been considerable speculation Bartle Bogle would get the business (AA, Dec...Marineau and Hanson have brought in Bartle Bogle, whose London office worked with Mr...
- Vodafone taps Bartle Bogle, yokes it to Wieden and JWT; Two shops and network...
- Magazine article from: Advertising Age Jardine, Alexandra September 13, 2004 700+ words
...advertising, added Publicis Groupe-backed Bartle Bogle Hegarty, London, to its roster. The...brand here. Mr. Wheldon said he picked Bartle Bogle because it is one of a handful of agencies...hotshop either.'' strong heritage Bartle Bogle brings a heritage in strong mobile...
- BBH takes stake in Neogama.(The World: Ad Age Global News & Data)(Bartle Bogle...
- Magazine article from: Advertising Age Penteado, Claudia September 23, 2002 700+ words
...Penteado [sao paulo, brazil] Bartle Bogle Hegarty has taken a minority stake...America. Bcom3 Group owns 49% of Bartle Bogle and bought a 40% stake in Neogama, part of which now passes to Bartle Bogle, when Alexandre Gama, the former...
- Bartle Bogle churns out new work for Unilever.(The World)(Bartle Bogle Hegarty...
- Magazine article from: Advertising Age Hall, Emma March 14, 2005 700+ words
...toothpaste that Unilever has moved to Bartle Bogle Hegarty, cementing that agency's...last May, 49% Publicis Groupe-owned Bartle Bogle uses arresting images to warn consumers...Mentadent and Signal toothpaste brands, Bartle Bogle last year also picked up international...