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Renova: J&J's new wrinkle.(Johnson and Johnson's new skin care product)(Product Announcement)

WWD

| January 05, 1996 | Born, Pete | COPYRIGHT 1999 Fairchild Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

NEW YORK - With the unveiling this week of its latest skin care product, Renova, Johnson & Johnson continues to emerge as a key player in the global treatment market.

Jerry Ostrow, a company group chairman, estimated that J&J is positioned to be the largest skin care company in the world, once all of its far-flung subsidiaries are added up. In the past few years, J&J has made some key acquisitions, including the purchase of French skin care company RoC in 1993 and the Los Angeles-based Neutrogena in 1994.

J&J has the Pizbuin line of sun care products from its Swiss subsidiary, Greiter; Sundown protection products and Purpose moisturizers in the U.S.

Bill Cordivari, vice president and general manager of the dermatological division of Ortho Pharmaceutical Corp., …

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Source: HighBeam Research, Renova: J&J's new wrinkle.(Johnson and Johnson's new skin care...

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