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End-to-End Widget Framework helps drive mobile Internet use.(Qualcomm Introduces Plaza, a New End-to-End Widget Framework that Will Allow Operators to Drive Use of the Mobile Internet)

Product News Network

| June 05, 2008 | COPYRIGHT 2004 ThomasNet, Incorporated. (Hide copyright information)Copyright

Offering common framework for development and support of widgets, Plaza enables operators to deliver personalized access to mobile Internet for their end-users. Platform-agnostic wireless Internet service lets operators and developers produce and deliver Internet-based content across their devices in order to drive usage of wireless data services, improve subscriber loyalty, and increase operator ARPU. Integrated marketing platform allows targeted campaigns within widget ecosystem.

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- Plaza to Leverage Existing Web Tools and Standards-Based Technologies to Enable Personalized Mobile Widgets for Fast, Convenient Access to the Internet from …

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