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CALIFORNIA DREAMING.
Byline: Jenny B. Fine
In the golden age of Hollywood celebrity, beauty companies were content to hitch themselves to the biggest star around and ride their gilded coattails all the way to the cash register. But as every A-, B- and C-lister signed up to front a fragrance, a skin cream or the newest mascara, the magical X factor often seemed to be missing. While sales of celebrity products have stabilized, the influence of Hollywood on the national beauty psyche hasn't. Witness the all-encompassing coverage of the Oscars, with every single aspect of an actress' appearance analyzed and deconstructed, right down to her diamant hair clip.
While the hoi polloi …
