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SHIFTING FROM LOW GEAR INTO OVERDRIVE; Carmakers and Watchmakers: Spring 2008 Buying Guide.(Revs)

AutoWeek

| May 12, 2008 | COPYRIGHT 2008 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Byline: AARON SIGMOND

AutoWeek readers who have read our previous watch guides would have noticed a focus on the market's high end. This spring, we take a broader look at the high, the low and the in-between segments-from low gear to overdrive, if you will.

You will find many new models here, some of which debuted as recently as last month. You'll find the relaunch and reengineering of a classic car-guy favorite, the TAG Heuer Carrera. You'll also note additions to existing and previously reviewed collections. This is the most diverse and fresh list compiled to date, and whatever category your budget shifts into, you're sure to find the right watch here.

LOW GEAR (up to $1,000)

Watchmaker: Jeep Watches Carmaker/Race Affiliation: Jeep Models: Multiple Price Range: $100 to $230 INTEL: The latest designs include Rally (shown), Everest and Liberty. These watches are a great, attainable accessory for any fan.

www.jeepwatches.com

Watchmaker: Ritmo Mundo Carmaker/Race Affiliation: IndyCar Model: IndyCar Series Chronograph Price: $900 INTEL: Ritmo Mundo is the official timepiece of the IndyCar Series. Brand ambassadors include drivers such as Dan Wheldon and Helio Castroneves. This chronograph comes in six colors and has a tire-tread strap.

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