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The Week: DM Reviews - Vodafone splits with Lida.(Partners Andrews Aldridge)(Brief article)
Vodafone has parted company with its consumer direct marketing agency Lida, and has consolidated the pounds 5 million account into Partners Andrews Aldridge.
Lida secured the business a year ago, following a four-way pitch Partners Andrews Aldridge, which currently handles the business-to-business direct marketing ...
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