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Hooper Galton wins Rightmove account.(Brief article)
Hooper Galton has picked up the pounds 5 million advertising account for the property website www.rightmove.co.uk after a pitch against Audacity and Dye Holloway Murray.
The company has briefed Hooper Galton to create a new brand strategy using both online and offline media.
It is planning to increase its media spend significantly in the coming year from pounds 2 million in 2007 as it looks to build on recent growth and differentiate itself from the growing number of competitors in the market.
Rightmove.co.uk receives more than 29 million hits every month, ranking ...
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