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BMB lands pounds 5m Nando's brief.(Beattie McGuinness Bungay )(Brief article)
Nando's, the high-street restaurant chain, has appointed Beattie McGuinness Bungay to handle its pounds 5 million advertising account, following a pitch against undisclosed agencies. The review was handled by the AAR.
It is understood that BMB will develop a new campaign to coincide with increased investment into the brand. Work is expected to include radio, print and digital media.
The incumbent, Hooper Galton, which has worked on the account since 2005, withdrew from the process in March.
Globally, Nando's is known for its ...
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