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Hotline: Royal Mail retains agencies.(Royal Mail Group PLC)(Brief article)
The Royal Mail has confirmed that it has retained Abbott Mead Vickers BBDO and Proximity on its advertising and direct marketing accounts respectively, as first tipped in Campaign (21 March). AMV defended the pounds 5 million ad business against Rainey Kelly Campbell Roalfe/Y&R and Leagas Delaney, while Proximity ...
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