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The Week: Twinings up for grabs after Lowe declines to repitch.(R. Twining and Company Ltd.)(Lowe (London, England))(Brief article)
Twinings has called a pitch for its pounds 3 million advertising account, ending a two-and-a-half-year relationship with Lowe London.
The agency, which picked up the business in September 2005, declined to repitch.
Associated British Foods, Twining's parent company, awarded Lowe the account, which also includes advertising for Ovaltine and Options, following a final shoot-out against Mustoes. Fallon and Mortimer Whittaker O'Sullivan were involved at an earlier stage.
Lowe made a number of ads for the brand starring Stephen Fry, continuing a ...
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