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The World: Sydney - Publicis Mojo scoops global creative for Diet Coke.

Campaign

| March 07, 2008 | COPYRIGHT 2008 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Coca-Cola has appointed the Sydney-based Publicis Mojo to handle global creative duties on Diet Coke.

The agency will handle the global creative that will then be adapted across the world by local agencies that already handle Diet Coke. These include Wieden & ...

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